100 years

The Swiss Florists’ Association, which was renamed on 1 January 2020, is celebrating its centenary this year. A special stamp fittingly depicting this splendid craft is being issued to mark the anniversary.

Since 1920, the Swiss Florists’ Association, a not-for-profit organization, has ensured that the Swiss flower industry flourishes (an apt word to use). Originally purely an employer organization, it has since developed into an industry association: employed florists are now also eligible to join as professional members. The bouquet of flowers depicted on the special stamp alludes stylistically to the still-life genre of painting. The bouquet’s composition was produced in conjunction with experts and aims to reflect the art of flower arranging, which has a rich tradition. Hydrangea, gloriosa, montbretia, dahlia, roses and burnets are also clearly recognizable in the stamp format. “Through the stark contrast between the flamboyant colourfulness of the bouquet and the background and the graphically reduced and hand-crafted style, the composition deliberately departs from traditional naturalism and emphasizes a contemporary approach. The fresh splendour becomes a vibrant explosion of colour on the stamp.” This is the design concept produced by Anita Dettwiler and Dani Pelagatti.

Buying stamps
You can find all the stamps at

Technical information


Philately: from 30.4.2020 to 30.6.2021 or while stocks last
Branches: from 7.5.2020 to 30.6.2021 or while stocks last


Unlimited from 7.5.2020


Offset, 4-colour; Joh. Enschedé, Haarlem, Netherlands


Stamps: 33 × 28 mm
Sheet: 82 x 198 mm (open),
82 x 99 mm (folded),
5 rows of 2 stamps


White stamp paper with optical brightener, self-adhesive, on backing paper, 196 gm²


Serpentine cut (4 sides)


Anita Dettwiler and Dani Pelagatti, Zurich