Address comparison with Swiss Post
Correct, up-to-date addresses are the key to maintaining relationships with your target groups. Keep customer addresses, donor directories and member lists permanently up to date. We provide assistance using solutions for one-off address updates and for continuous address maintenance. Already carried out your mailing and annoyed by all the letter returns? We can also provide you with the best possible support for downstream address maintenance.
Keep address data continuously updated
Correct mailing addresses
Save on costs with data quality and by only sending mailings to valid addresses
Correct return addresses
Avoid undeliverable items in future
Is long-term address maintenance a good idea?
Data quality at the heart of successful marketing
Around 800,000 people in Switzerland relocate every year. If you do not maintain your addresses, you risk losing 10 percent of your customer addresses on average every year. This will result in unnecessary, costly letter returns for mailings: in the event of a move, you’ll lose the opportunity to acquire or reactivate customers. This is why careful address maintenance is very important.
- The appropriate form of address is a sign of appreciation.
- Undeliverable items cost money (returns);
- Movers’ addresses open up fresh prospects for new business;
- Incorrect addresses can cause reputational damage.
Swiss Post strictly complies with the legal requirements of data protection. It does not sell, rent or lease any addresses. The data we collect is simply used as a basis for a comparison with your existing addresses or as a solid foundation for address solutions.